LinkSquad, find your dreamteam
E-sports created a new kind of professional, but no product spoke to how competitive gamers actually build a team. LinkSquad is a social network for exactly that: find and post team openings, follow tournaments, connect with players, and show a gamer-native profile — a résumé for competitive play.
A solo project taken end to end. Interviews flipped the premise: casual players don't care who they play with, so I focused the product on the competitive profile, where the right teammate genuinely matters.
11days · solo · research to hi-fi prototype
Read the full case study on MediumSolo · UX/UI, end to end
2021
Personal project · web app
11 days
Research · Persona & journey · Lo-fi & hi-fi prototype
Interactive prototype
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The full story
Research, design decisions, hi-fi prototype and monetisation — the complete write-up lives on Medium.
Read on MediumNext project
Fintech UX Without Users or Brand